Thursday, May 28, 2020

What can I do with my Psychology degree

What can I do with my Psychology degree by Aaron Obeng Inquisitive about the human mind? Why not consider a career in psychologyFor anyone with a Psychology degree, finding a job that suits your skills can seem like a challenge. Especially if you don’t have much relevant work experience to speak of. But there are a wide range of different psychology jobs out there you may be eligible for all you need to do is know how to make the most of your degree.To help you get started, here are a few jobs in psychology you could apply for with your degree:Psychology jobs in health and wellbeing…Clinical Psychologist This is a specialised position that requires dealing with and treating individuals with serious mental health issues, addictions and/or disorders.Sport Psychologist If you’re intrigued by an athletes mental ability, sports psychology might be your calling. This involves helping athletes achieve mental excellence when performing, whilst improving their natural ability, training methods.How to get there: An accredited BPS qualification is essential along with supporting experience in both clinical and sports psychology.  If you don’t have the experience needed, starting out as a Research Assistant can be useful. Working under a Senior Therapist can also be a great starting point, and allow you to experience the industry first-hand.View all Clinical Psychologist jobsPsychology jobs supporting the communityForensic Psychologist An interesting job if you’re keen on criminal investigations, the role of a Forensic Psychologist is to support the judicial system assessing behaviours of both alleged and convicted criminals.Probation/Parole Officer Working through the law, your role will be to supervise and guide ex-offenders. This will be the right position for you if you’re great at giving guidance, and have the ability to take control of high-pressure situations.Human Resources Advisor This is a vital function for any organisation and your role is to support and (in some cases) c ontrol policies pertaining to the organisation of staff members. This includes all aspects from recruitment to pay, health and care practices to working conditions and more.How to get there: To become a Forensic Psychologist, a postgraduate qualification is essential (BPS accredited), and you must officially register with the Health Care Professions Council (HCPC). As a Probation Officer, you’ll be required to pass a training and exam program. There are numerous recognised qualifications (eg. QCF Level 5) that’ll also further your chances of employment. For an HR role, starting off as an HR Assistant and gaining some relevant experience will be a great way to boost your chances. In addition, the CIPD qualification is highly desirable for employers and would be a good way to separate yourself from the competition. View all Forensic Psychologist jobs View all Probation Officer jobs View all HR Advisor jobsPsychology jobs working with children…Educational Psychologist This couns elling role requires looking out for the emotional wellbeing of students to ensure there are no issues at school, within social circles or in the home that could affect their learning.Play Therapist Keen to use your creativity and abstract measures to support children? Well this role will be the perfect fit for you, as you’ll be assisting troubled children overcome their individual situations, through play.Support Worker Support workers offer ongoing support for individuals in need, and respond to the ever-changing needs of relevant stakeholder groups, usually people requiring care (patients and resident families).How to get there: Previous experiences working directly with children and/or young adults is especially important is this field. Registration with with HCPC and British Association of Play Therapists (BAPT) and a postgraduate qualification is usually required to work as an Educational Psychologist and Play Therapist respectively, whilst Support Workers will rely on the ir background and area of study as roles can vary from mental health support, to disabilities, social care and more.View all Support Worker jobsOther potential roles to consider A psychology degree will also mean youre eligible for many roles outside of the field just as long as you make use of the many transferable skills youve built up as part of your course. Examples of careers you could move into include:Brand Consultant These individuals provide marketing strategies through effective analysis to help drive sales in a company’s products and services.Researcher As a Researcher you’ll be tasked with using your investigative and analytical prowess to provide accurate data collection and research.Financial Advisor If numbers are your thing, you could consider a role in finance. Financial advisors provide investment advice to clients, suggesting products and services that will help them meet their financial goals. This will of course, in most cases, require additional trainin g and qualifications.View all Researcher jobs View all Financial Advisor jobsSkills to utiliseThere are a number of invaluable skills that can be gained through the study of psychology, and usually due to the delicacy of the roles, and the individuals you’ll be dealing with, theyre also prerequisites for a number of jobs in Psychology.Here are some important skills to hone with your Psychology degree:Research and analytical skillsA genuine sense of compassion and desire to improve the quality of people’s livesGreat intuitive skillsLeadership skills and assertivenessReliability and trustworthinessOrganisation skillsEffective communication skillsFurther educationA degree in psychology opens up the avenue for many opportunities, with what you choose to do dependent on your personal interest or area of study.For example, if you’re hoping to further enhance your skill set, studying for a postgraduate qualification in your preferred field (whether it’s in a psychology discipline, or something new) could boost your career prospects even further making roles in your preferred industry well within your reach.Studying for a Masters and/or PhD is also a great choice for graduates who are keen on developing their research skills, and will help set you apart from the competition.Additionally, with the relevant qualifications to hand, registering as a HCPC practitioner will enable you take advantage of more specialised (often senior) opportunities, at a higher pay grade (if that’s your poison).The luck of the draw in Psychology comes from the fact that there are a number of possibilities to delve into, based on your preferences and strengths. All you have to do is figure out what they are.Still searching for your perfect position? View all psychology jobs now Find a job What Where Search JobsSign up for more Career AdviceSign up for moreCareer Advice Please enter a valid email addressmessage hereBy clicking Submit you agree to the

Sunday, May 24, 2020

Keeping Skin Healthy and Glowing During Fall and Winter

Keeping Skin Healthy and Glowing During Fall and Winter When you think of winter, you probably think of snow, rain, and cold.   So its natural to think that your skin shouldnt need more   moisture.   Truth is that winter air has much less moisture than the air of those blazing hot summer days.   Your skin looks dry because it is.   To maintain healthy skin Dr. Christopher Calapai  suggests incorporating the following foods into your diet to  help your skin glow and remain healthy for the fall/winter: Olive Oil helps to provide your skin with healthy, unsaturated fats with anti-aging benefits. It is rich in vitamin E, and can be used to treat and prevent dry skin naturally. Avocado contains fats which help to lubricate the skin and protect it from damage, and also promote clear, youthful skin. Avocados also contain anti-aging foods properties. Oatmeal   contains a large number of antioxidants, along with vitamins and minerals that improve skin health. The fibers in oatmeal also help slough away dead skin and prevent redness when applied topically. Sweet Potatoes are a great source of vitamin A, which help to lock in moisture, give your skin a healthy glow and protect it from damage. Carrots contain the carotenoids beta carotene and lycopeneâ€"both of which help shield your skin against UV damage. Grapefruit contains carotenoid, which will make your skin smooth. When buying grapefruit, opt for one with a red-pinkish hue because these colors are from lycopene and it means the fruits are loaded with carotenoids. People who have higher concentration of lycopene have smoother skin. Broccoli contains vitamin C which synthesizes collagen, a protein that keeps the skin firm helping to protect from wrinkles. Spinach and dark, leafy greens like kale are filled with iron, omega-4 fatty acids and vitamins A, B and E, which protect skin and improve your immune system. The phytochemicals and folates also help hydrate skin and keep it healthy. Coconut  Oil is rich in fats and helps provide lubrication and also help prevent acne thanks to their antibacterial and anti-fungal properties. This guest post was provided by Dr. Calapai Dr. Christopher  Calapai, D.O. is an Osteopathic Physician board certified in family medicine, and anti-aging medicine. Proclaimed as the The Stem Cell Guru by the New York Daily News, Dr.  Calapai  is a leader in the field of stem cell therapy in the U.S. His stem cell treatments have achieved remarkable results in clinical trials on patients with conditions as varied as Alzheimers, arthritis, erectile dysfunction, frailty syndrome, heart, kidney and liver failure, lupus, MS and Parkinsons. Dr.  Calapai  started his practice in New York City in 1986 and for over 25 years he has hosted nationally syndicated radio shows, including his two weekly call-in shows on WABC 770-AM, where he offers health and medical advice. He has a show on Saturday morning  8-9am  and  Sunday  evening from  6-7pm.  He has consulted with numerous high-profile individuals including  Mike Tyson,  Mickey Rourke, Steven Seagal, and Fox series Gothams,  Donal Logue  and worked as a medical consultant for the  New York Rangers  hockey team as well as various modeling agencies.

Thursday, May 21, 2020

8 Tips to Get Your Job Posting in Front of the Right People

8 Tips to Get Your Job Posting in Front of the Right People If you’re a recruiter, you know that the key to an excellent employee culture, productive workers, and reduced turnover is hiring well from the start. But you may not always see applicants who are perfectly suited for your company’s openings, which makes it difficult to nail that top, long-lasting topic your job posting deserves. If you want a job to land in front of the right people, you have to promote it in an effective way. So you can’t stop at posting your job listing on Craigslist and hoping for the best. If you want to see better applicants, here are some job promotion tips to try. 1. Send an in-house memo first Sometimes your best applicants may be people who have been with the company for years. Before you promote a job posting publicly, don’t neglect to send a memo throughout the firm. If your search turns up empty, then you can promote the job through other, external means. 2. Take a leaf from top digital marketing campaigns Promoting your blog posts and marketing for your company digitally aren’t that different. It can’t hurt to take a look at some of the top digital marketing campaigns to see how they’re getting their content in front of the right people. For example, Uber has built a multi-billion- dollar company over the last eight years through its use of word-of-mouth marketing one of the most effective ways to market services to both drivers and riders. You can use the same tactic to promote your job openings. 3. Be more social LinkedIn is a primary resource for companies who seek top talent. You can pay to post to its premium job boards, or simply post a link on your profile for free. Your followers will see it, and you’re likely to attract talent with experience in your field. You can also use Facebook. Though you don’t want to share aimlessly, you can post your opening in a job board group. Often, there are groups specific to a certain area and field of expertise. Posting your opening in such a group will get it in front of the right people. 4. Post to niche-specific sites It’s great to post to Craigslist, Monster, Indeed, and other employment sites for your area, but if you’re seeking top talent in a particular niche, you should post to a niche-specific site. For example, Problogger.net includes a job-posting board that’s dedicated to editing, writing, and content creation jobs. Professionals experienced in these fields know Problogger is a great source for jobs in the industry, which pretty much guarantees you’ll get more niche-specific applicants. 5. Use print sources Though the days of scouring newspaper classifieds for a good position are all but gone, some applicants still turn to this medium. Newspaper classifieds are especially useful if you think you’d prefer an older worker who has more experience. Flyers, posters, and targeted mail also work for attracting attention. Just make sure you post these print ads where your highly qualified candidates are likely to spend their time. 6. Try video There’s no rule of recruiting that says you have to use text only to promote a job. More and more recruiters are achieving success with multi-media, especially videos. Often, videos can make the parameters of your job listing more clear. You can talk about your firm, provide some insight into your company culture, state your expectations for the position, and describe the kind of people who perhaps should not apply for the job. This not only clarifies the requirements, but makes your company stand out from the crowd when you’re trying to attract the most qualified people. 7. Market to educational institutions Though some jobs require a few years of experience in a field, others are perfect for recent graduates. When you hire new grads, you can train them according to your way of doing things. You don’t have to break them of habits developed at other workplaces, and they can grow into highly useful employees within your business. 8. Hire employment agencies Employment agencies are designed to link the best candidates to the best job openings. They screen for employee experience and send you only the most qualified candidates. It’s not a perfect system, and you often have to pay for the services, but an agency can bring you closer to the mark than if you try to handle all the recruiting yourself. About the author:  Larry Alton is an independent business consultant specializing in social media trends, business, and entrepreneurship. Follow him on Twitter  and LinkedIn.

Sunday, May 17, 2020

Seeds For Success! Persistence, Resilience and Positivity Override Failures! - Personal Branding Blog - Stand Out In Your Career

Seeds For Success! Persistence, Resilience and Positivity Override Failures! - Personal Branding Blog - Stand Out In Your Career Isn’t it fascinating that so many successful people failed before rebounding with tremendous success?   What can we learn from failure and it’s relationship to success? In my recent article, Hurricanes, Destruction and Rebuilding: The Only Constant is Change! I explained how to address the challenge when your brand isn’t working. I explored how people can learn from businesses that have redefined their unsuccessful brand and succeeded?  It’s clear both for companies and for individuals that creativity and innovation often follows failure. Not getting a promotion may feel like the end of the world.   Or worse, being laid off after many years of dedicated service can make you question the value of hard work.  Most people’s identity is closely tied to their work and if they lose their job, it’s natural that their self-worth plummets and many begin to despair. Some take comfort knowing that they’re not alone in their struggle. Many people attribute their current success to having switched gears after a major disappointment; falling in one career only to rise in another. We may never know if there is a “higher purpose” for every experience in life, but we can exercise our free will to make a choice and learn what we can and try to grow from every hardship.   Though it’s hard to be positive during difficult times, there comes a point where you have to say to yourself…enough is enough!”   I’m not going to allow this setback to destroy any future possibility for success. I am going to stop whining and look at my situation through a new lens and reach out for help so I can rebound from my fall. My energies are focused on moving forward, trying to reignite my youthful sense of idealism (albeit infused with a bit more realism from my life experience). I will commit myself to overcoming my fear of failure and to acquiring the skills and abilities Ill need to actualize my goals. If things dont work out the way I hoped, Ill chalk it up as a learning experience and try a different avenue and not stop until I find the place where I can apply my skil ls and add value. Some of the world’s greatest success stories, from movie stars to scientists, experienced massive failure that could have easily led them to give up pursuing their goals.   We remember all of these people for their monumental successes and seldom do we focus on their setbacks and hurdles they overcame to reach their fame. For the sake of encouragement when it feels like you’ll never make it to the top (let alone have a secure job) we’ll focus on their failures. Business Insider writers Ashley Lutz and Noah Plaue identified 26 Successful people Who Failed At First. This list suggests that no matter what field you’re in, there was someone before you who failed miserably and who had plenty of naysayers telling them to throw in the towel. It’s clear that if they hadn’t persisted, our world would be radically different and short-changed of great innovation and talent. Winston Churchill failed the 6th grade and he was defeated in every public office role he ran for. Then he became the British prime minister at the age of 62. Thomas Edison’s teachers told him he was “too stupid to learn anything.”   Edison went on to invent 1,000 light bulbs before creating one that worked. Harland David Sanders, the famous KFC “Colonel,” couldn’t sell his chicken. More that 1,000 restaurants rejected him. But then one did, and today there are KFC restaurants bearing his image all over the world. R.H. Macy had a history of failing businesses, including a dud Macy’s in NYC. But Macy kept up the hard work and ended up with the biggest department store in the world. Steven Spielberg was rejected from his dream school, the University of Southern California, three times.   He sought out an education somewhere else and dropped out to be a director. Marilyn Monroe’s first contract with Columbia Pictures expired because they told her she wasn’t pretty or talented enough to be an actress.   Monroe kept plugging away and is one of most iconic actresses and sex symbols of all time. Soichiro Honda was passed over for an engineering job at Toyota and left unemployed. But then he began making motorcycles started a business and became a billionaire. Vera Wang failed to make the U.S. Olympic figure-skating team. Then she became an editor at Vogue and was passed over for the editor-in-chief position. She began designing wedding gowns at 40 and today is the premier designer in the business, with a multi-billion dollar industry. A newspaper editor fired Walt Disney because he lacked imagination and had no good ideas. Several more of his businesses failed before the premiere of his movie Snow White. Today, most childhoods wouldnt be the same without his ideas. Albert Einstein didnt speak until age four and didnt read until age seven. His teachers labeled him slow and mentally handicapped. But Einstein just had a different way of thinking. He later  won the Nobel prize in physics. Charles Darwin was considered an average student. He gave up on a career in medicine and was going to school to become a parson. But as Darwin studied nature, he found his calling. Sir Isaac Newton was tasked with running the family farm but was a miserable failure. Newton  was sent off to Cambridge University and became a physics scholar. Dick Cheney flunked out of Yale twice. George W. Bush once joked: So now we know â€"if you graduate from Yale, you become president. If you drop out, you get to be vice president. The first time Jerry Seinfeld went onstage, he was booed away by the jeering crowd. Eventually, he became a famous comic with one of the most-loved sitcoms ever. In Fred Astaires first screen test, the judges wrote: Cant act. Cant sing. Slightly bald.  Can dance a little. Astaire went on to be the most famous dancer of all time and won the hearts of American women forever. After Sidney Poitiers first audition, the casting director instructed him to just stop wasting everyones time and go be a dishwasher or something. He went on to win an Academy Award and is admired by actors everywhere. Oprah Winfrey was fired from her television-reporting job because they told her she wasnt fit to be on-screen. But Winfrey rebounded and became the undisputed queen of television talk shows. Shes also a billionaire. Lucille Ball spent many years on the B-list and her agent told her to pursue a new career. Then she got her big break on I Love Lucy. After his first film, Harrison Ford underwhelmed the producer and was told he would probably never succeed. But today Ford is the third highest-grossing actor of all time. Vincent Van Gogh only sold one painting in his entire life, to a friend. He sometimes starved in order to create the 800 paintings hed eventually do. Today, his works are priceless. 27 different publishers rejected Dr. Seuss’ first book. Hes now the most popular childrens book author ever. Henry Fords first auto company went out of business. He abandoned a second because of a fight and a third went downhill because of declining sales. He went on to become one of the greatest American entrepreneurs ever. While developing his vacuum, Sir James Dyson went through 5,126 failed prototypes and his savings over 15 years.  But the 5,127th  prototype worked and now the Dyson brand is the best-selling vacuum cleaner in the United States. J.K. Rowling was unemployed, divorced and raising a daughter on social security while writing the first Harry Potter novel. J.K. Rowling is now internationally renowned for her 7 books Harry Potter series and is the first person to become a billionaire from writing. Stephen King was initially so frustrated with his first novel, Carrie that he threw it in the trash. King’s wife found the manuscript in the trash and took it out. To date his 49 novels have sold 350 million copies Youve seen people who changed the world despite having experienced initial failure.  The take home message  is that sometimes our biggest obstacle to overcome is our own unwillingness to confront the worst case scenario and our fixation on the outcome which is outside of our control; We try desperately to control the outcome and forget that all we can control is our own effort.   We can’t stand living with uncertainty in our lives so instead we’re willing to settle for what’s familiar, even if it results in stagnation; short-changing us from accomplishing our true purpose. As Oliver Burkeman wrote in his recent WSJ article, The Power of Negative Thinking,  Just thinking in sober detail about worst-case scenarios can help to sap the future of its anxiety-producing power.  I agree with Steve Jobs famous declaration; “Remembering that you are going to die is the best way that I know to avoid the trap of thinking you have something to lose.  Ironically, we waste our time when we worry about not achieving our goals and in the end its the worrying and fear that limit us most from pursuing them. I suggest you start out by envisioning what the worst-case scenario will look like if you dont succeed and in doing so you could alleviate any anxiety about how bad it will be if you dont achieve your goals.  In other words, if you confront what failure might feel like and deal with its ugly head as a part of the process for initiating an endeavor; you might see that even if it doesnt work out, its not the end of the world!  If you are one who becomes paralyzed by your fear of a negative outcome, I suggest you adopt the following motto; Plan for the worst and hope for the best and have a sense of humor about the roller-coaster called life. Once you harness your fears, youll have more room to focus on strengthening the necessary skills and abilities that will enable you to achieve your goals. You need to recognize that the naysayers in your  life combined with the set-backs you experience are only a test; your success or failure moving forward will depend upon how committed you are to your project and how truly motivated you are to identify the areas in which you need to improve to get the job done. Many successful people contend that the satisfaction they derived from their success was not entirely from the outcome but from all the obstacles they overcame to reach their goals.   The success that follows hard work and overcoming resistance tends to be the most lasting. I completely agree with motivational speaker and author John Maxwells assertion; “Successful and unsuccessful people do not vary greatly in their abilities. They vary in their desires to reach their potential.  â€œSuccess is…?knowing your purpose in life, growing to reach your maximum potential, and? sowing seeds that benefit others.” ?“Seven Steps to Success? 1) Make a commitment to grow daily. ?2) Value the process more than events. ?3) Don’t wait for inspiration. ?4) Be willing to sacrifice pleasure for opportunity. ?5) Dream big. ?6) Plan your priorities. ?7) Give up to go up.” Once we stop comparing ourselves to our neighbors and friends, we can begin making progress towards what were meant to accomplish in life. The winners will have an optimistic attitude and persist when the going gets tough. They tend to focus more on possibilities and growth opportunities rather than on the difficulties.  The old adage, nothing good comes easy is still relevant. Nothing great and lasting in life comes without roadblocks, struggle and failures. The winners dont allow their fear of failure to override their desire to try something new and deal with the uncertainty of it coming to fruition. I suggest that the next time you experience a career set-back, keep in mind youre in great company and go back to the drawing board!!!  Youre persistence, resilience and positivity may help you rise above your failure and achieve your ultimate career and life goals. Author: Beth is Founder and President of Get Hired, LLC.   She advises students on how to bridge the gap from school to career.  Beth is the co-author of  From Diploma to Dream Job: Five Overlooked Steps to a Successful Career  (available on Amazon  http://www.amazon.com/dp/14687082) Her coaching assists students to successfully match their needs, interests, passions, skills, and personal goals with the needs of a sustainable industry in a sustainable location.  Beth is also a resource for print and online media and offers workshops for University Career Service Departments, Executive Recruiters, Outplacement Services, College Guidance Counselors and College Alumni Associations. See website for more details about Beth’s services  www.fromdiploma2dreamjob.com  You can follow Beth on twitter @BethKuhel

Thursday, May 14, 2020

5 Low-Cost Marketing Tactics to Grow Your Small Business CareerMetis.com

5 Low-Cost Marketing Tactics to Grow Your Small Business Growing a small business or startup takes ingenuity and gaining attention within your target customer base. An important factor to ensure success is how you approach your marketing plan.Being savvy and aware of all the tools available marks the difference between success and struggle for new entrepreneurial opportunities. It’s important to remember that you don’t have to outsource or spend thousands on extending your brands reach.evalWith a low budget and minimal experience, reaching your marketing goals isattainable.The best place to start is where most of your customers areâ€"online. Focusing on digital tactics to build your brand can maximize your investments, both financial and time. While mixing in some offline strategies with your online strategies will maximize effectiveness.All of these marketing tactics are available for free or extremely affordable and will help you connect your brand to your target audience.Use these resources to launch your brand efficiently:1) Build Your Online PresenceevalCreating a website offers a convenient and quick way for your customers to learn about your business. Using this strategy is also helpful to share your brand, build credibility, and gain more visibility. Think of it as your digital storefront.By using a website, you’ll be able to house all the information that you want your customers to know about your business in one spot.Providing your business hours Micah Pratt of Business.org notes that “56.1% of the world’s population is connected to the internet. If you have a minimal budget, build a website for two reasons.You can get free customers/visitors from search engine optimization.You can start a referral program, in which you pay trusted sources to send you traffic as well.”.There are tons of online resources to learn more about how to maximize your search engine optimization in order to help customers find you.Mozand Backlinkoare great resources for getting started and staying up to date Most website providers offer a cost-effective platform to host and build your website.And there is no need to worry about having any web design skills since you can use layouts that are easily edited to fit your needs.2)Harness the Power of Social MediaUsing the reach of social media to extend the awareness of your brand is optimal for business owners who need a marketing tactic that is easily maintained.According to SalesForce, over 41% of millennials use social media as their channel to make purchases. Reaching this audience is important to not only sales but also maintaining attention on your brand.With helpful Using email campaigns might seem outdated or unrewarding especially with how inundated our mailboxes can be. It’s important to focus on the difference between what’s spammy and what’s useful when it comes to email campaigns.Make sure you are offering your readers pertinent information surrounding updates, promotions, and opportunities they can benefit from.A great way to build u p your mailing list is by enabling visitors to subscribe to your website. This will help compile your emailing list efficiently.Marketing is a long gameâ€"the more often people are exposed to your brand, the more likely they are to become a customer. The best part of emailing…it’s free! There are some emailing services that will require a membership fee, but you can use applications like MailChimpand MailerLitewithout spending a penny.This is a great way to keep your small business relevant in the eyes of your customers and expand your exposure to ensure people think of you when they’re ready to make a purchase.eval4) Enable Facebook AdsFacebook ads allow you to take more control over who are reaching on social media.The best part is that Facebook allows you to set your budget so you don’t overspend on your advertisements. You can outline a daily budget to ensure your business stays on track while trying to execute its marketing planâ€"keeping you in control of your costs.Yo u can also personalize your objectives and priorities so that Facebook’s algorithm can capitalize on the audience that is more likely to be interested in your post. There is ultimate freedom in how you create your advertisement, as you can use text, images, videos, and slide shows in order to catch the viewer’s attention.This marketing option is optimal for controlling your budget and your message on an easily managed platform.eval5) Reach Out to Your CommunitySometimes you need to get back to the basics. With most marketing tactics being online driven, it’s easy to overlook the importance of making a connection in your community. Reaching out to local businesses will provide awareness and encourage conversation around your brand.Creating and maintaining these relationships can open the door to free advertising (yes, flyers are still a thing). The more people that are exposed to your brandâ€"regardless of the mediumâ€"increases your chances of converting those people into cust omers.To take this one step further, you can get your business involved in local events. Volunteering and maintaining an active role in the community helps you gain brand awareness with the customers literally within reach.It can even be helpful to reach out directly to your neighborhood. If you have a new project, storefront, online business, etc, then old fashioned door-to-door pitching is free and easy. Most people want to support local business owners and appreciate the opportunity to meet the person who is spearheading a new endeavor in their community.Networking is a free resource and extremely powerful in helping you reach your goals.TakeawaysMarketing a new business can feel overwhelming. Feeling confident and knowledgeable about the resources at your disposal is the first step to setting your marketing plan in motion.More importantly, you don’t need to set aside a large budget in order to effectively market your business. Maintaining a healthy budget and staying in contro l of the message you are sending your customers is essential to growing a successful start-up.There are plenty of low cost or free tools that you can take advantage of without needing much experience. The money and time that you save while using these tactics will allow you to spend more time focusing on all of the other needs of your business.Establish your audience and goals, and get going!Hopefully, these tips help you gain the confidence and skills to manage your own marketing tactics to launch your new project.Have any low-cost tips that I missed? Let me know in the comments below!

Sunday, May 10, 2020

My upcoming open gigs around the world - The Chief Happiness Officer Blog

My upcoming open gigs around the world - The Chief Happiness Officer Blog Here are some of the upcoming international?conferences and events you can catch me at: October 15, London UK: Well-Being at Work November 10, Santiago de Chile: Expo Capital Humano November 16, Istanbul Turkey: Pery?n Kongres November 25, Prague Czech Republic: Happiness at Work December 3, Novi Sad Serbia: Geekstone Conference December 18, Colombo Sri Lanka: Dev Day 2015 March 23, The Hague Netherlands: Happy People Better Business April 13, Birmingham UK: Service Desk Conference May 9, Miami USA, WorldBlu Summit Thanks for visiting my blog. If you're new here, you should check out this list of my 10 most popular articles. And if you want more great tips and ideas you should check out our newsletter about happiness at work. It's great and it's free :-)Share this:LinkedInFacebookTwitterRedditPinterest Related

Friday, May 8, 2020

They called me peppy - When I Grow Up

They called me peppy - When I Grow Up My old high school friend Matt Lebovic (forever known to me and the 1995 cast of CHSs Hello, Dolly! as Snoop Leeby Leeb) Facebook messaged me a month or two ago. Hed been silently following my journey that last couple of years, from quitting my job to going through my boob cancer diagnosis and treatment to the publishing of my bookand he wanted to interview me for The Times of Israel, a Jerusalem-based online newsletter. Me being me and him being someone I was thrilled to reconnect with, I said Yes please! as emphatically at ever. Click on over  and read all about the peppy life coach (who) draws on cancer, Jewish roots  (aka ME, as if there was any question that I  wasnt  the peppy Jewish cancer survivor life coach)! And if you want to do something to help find a cancer cure,  join me for my fundraiser show in NYC  (on Friday! nerves/excitement!) or donate securely online for  my Avon walk.